Sheldons', Inc., the world headquarters for Mepps, the world's #1 lure, is located at 626 Center St. on the north side of Antigo, Wisconsin. We're just off Highway 45 North. Visit us the next time you're in the area. Take a guided tour, and watch us hand-make the world's #1 lure. See all of the 4000-plus lures Mepps manufacturers. We also have an impressive trophy room you won't want to miss!
Mepps History
Mepps is a French acronym for Manufacturier D'Engins De Precision Pour Peches Sportives. In English... Precision Equipment for Sport Fishing. Read More...
Plant Tours
Tours last about 1/2 hour. Groups of 10 or more please call ahead.
- Monday - Thursday
- 10:15 a.m & 2 p.m.
- Monday - Thursday
- Mornings 9:15, 10:15, 11:15
- Afternoons 1:30, 2:30
Virtual Tour
Learn more about Mepps and take a virtual tour of the Antigo, Wisconsin Mepps plant as Made in Wisconsin visits. Learn about our squirrel tail recycling and fishing lure manufacturing processes.






