Mepps Little Wolf
Back in the early 1950’s, Todd Sheldon owned and operated Sheldon’s Sport Shop, a retail sporting goods business in Antigo, WI. Although he found it necessary to spend most of his time at his shop, he did make time to go fishing. Langlade County’s Wolf River was Todd’s favorite place to fish for trout. At the time, he had two lures he found to be very effective fish catchers. The first was a Mepps spinner. A local GI who had brought some home from France after WWII had introduced them to him.
The second was a hand-made spoon. Todd had designed and developed himself. He wanted a spoon he could cast in streams, rivers and lakes.
We all know what happened once Todd began trading nylon stockings to a woman in France for the first few Mepps spinners he sold. It wasn’t long until he had the exclusive rights to sell Mepps spinners in the United States.
The entire process consumed nearly all of his time. With sales continuing to grow, he sold his sport shop for the opportunity to sell Mepps spinners exclusively. His hard work paid off. It wasn’t long before the Mepps spinner became the World’s Number One Lure.
Until recently, the success of the spinner forced the spoon to remain anonymous. It was forgotten for decades until Todd’s son Mike, Sheldons’, Inc. current CEO, came across some of the original models hidden away. He took them fishing and soon discovered they not only caught fish, but they cast effortlessly.
Modifications were attempted, but, it quickly became clear there was no way to improve on the spoon’s original design. So, our "new" Little Wolf is the same spoon Todd Sheldon used to catch fish on the Wolf River in the 1950’s.
The Little Wolf is for any angler who appreciates the handcrafted quality of yesterday and the vibrant fish-attracting colors of today. comes in two sizes, 1/8 oz. and 1/4 oz., and 12 vibrant colors, including three GLO (Glow in the Dark) colors.
Check out these features . . .
With three years of development and stringent testing, each Mepps Little Wolf performs flawlessly right out of the package. It's perfect for casting or trolling, and ideal for streams, rivers and lakes.